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Hitachi America, Ltd.Digital Solutions DivisionConsumer Electronics GroupHitachi America, Ltd. | Digital Solutions Division | Consumer Electronics

Consumer Electronics

A Simple Smart TV That Consumers Love
4K Hitachi Roku TV’s with High Dynamic Range1 deliver vivid picture quality and smart and simple features that make it fun to watch TV. The home screen of 4K Hitachi Roku TVs can be personalized with preferred streaming channels and icons for game consoles, cable boxes and Blu-Ray™ players.

Consumers can choose from thousands of streaming channels including more than 500,000 movies and TV episodes. Hitachi Roku TV offers powerful search and discovery features that can save time and money. Roku search provides an unbiased look across 300+ streaming channels to find movies, TV shows, actors, and directors. Search results are ranked by price, showing where movies and TV shows are free or cheapest to watch. Consumers can search with the included remote control or by voice with the free Roku mobile app for iOS® and Android™ devices.

1HDR10 playback in supported formats. *55R80 model pictured.


4K UltraHD Resolution

Experience the ultimate 4K content selection utilizing the Roku 4K Spotlight channel.

High Dynamic Range*

HDR10 delivers greater contrast between the whitest whites and darkest blacks and a more vibrant and spectacular image.
*Playback in supported formats.

Sharp and Clear Action Scenes

The LED backlight flashes 120 times every second so your favorite sports, action movies and video games are smooth and crisp.

Simple Interface

Switching from streaming, to cable, to other devices is as easy as changing channels. Search across top streaming channels to find where shows or movies are free or cheapest to watch.

Great with Mobile

Use the free Roku Mobile App for iOS or Android devices to search by voice, cast personal media or video & control your TV.

Limitations apply for Roku Mobile App. Please see support.roku.com for device compatibility information.

Simple Remote

Minimal buttons and simple design make it easy to browse and start watching right away.

Connect up to 3 devices

With 3 HDMI® inputs with Consumer Electronics Control (CEC) you can connect and control your CEC compatible entertainment devices.

Powerful Streaming Features

‡4K HDR content will not be available on all channels and may require additional payment. 4K and HDR experience requires 4K and HDR content and may require payment to access. *A paid subscription or other payments may be required for some channel content. Channel availability subject to change and varies by country. Check with channel provider for bandwidth requirements. †Roku search is for movies and TV shows and does not work with all streaming channels. #Limitations apply for Roku mobile app. Please see support.roku.com for device compatibility information.

4K HDR Hitachi Roku TV



  • 55” Class (54.64” Diagonal)
  • 4K UltraHD Perfected (3840x2160p)
  • High Dynamic Range HDR10*
  • 4K PicturePerfect Super Resolution Processor
  • 120 Backlight Frequency
  • Dynamic Contrast
  • High Efficiency Liquid Crystal Display
  • Long Life LED (Direct Backlight)
  • 3 HDMI®, 4K@60fps, HDCP v2.2
  • Black Bezel with Silver Pinstripe

*Playback in supported formats

Product Specifications